Rugged Road 85 V2
$80 of Accessories Inside
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Free Shipping Over $75
30-Day Money Back Guarantee
Lifetime Warranty
The Rugged Road 85 V2 cooler is built for those who live for adventure.
This cooler combines ultralight design, exceptional durability, and unmatched ice retention, keeping contents cold for days on end.
Its upright floating capability makes it a must-have for water activities, ensuring your essentials are always within reach.
- Ultralight: Coming in at less than half the weight of the competition, the Rugged Road 85 is easy to carry to your campsite, on and off your boat, or wherever life takes you.
- Large Interior Capacity: Eliminating thick plastic walls allows you to fit more in your cooler while taking up less exterior space. This cooler fits up to 85 12oz cans plus ice!
- Up to 7 days of ice — top 1% performance: Go further for longer without worrying about refilling your ice.
- Floats Upright: Rugged Road offers the only cooler that’s guaranteed to float upright in the water (even when fully loaded).
- Multi-Purpose Lid: The reversible, multi-purpose lid has built-in cupholders and can even be used as a cutting board.
- “Double-Up” Handle System: The double handle system makes this cooler easy to carry, even when it’s full.
- “Get a Grip” Non-Slip Surface: Handle your cooler with confidence, even in wet or icy environments.
- 17 pounds empty
- Holds up to 85 12oz cans plus ice
Orders received before 3 PM EST are shipped the same day, Monday through Friday. Weekend orders are shipped the next business day. The average transit time is three business days.
We offer a 30-day money-back guarantee. If you're on the fence, we encourage you to take your cooler for a spin and see if it's a good fit for you.
If you don't love your cooler within 30 days, we'll send you a return label and you can send it back for a full refund.
Plus, we offer a lifetime warranty on all registered coolers.
Every Rugged Road 85 V2 cooler includes an insulated 18 oz. water bottle, a snack rack, and a sliding divider, adding over $80 in additional value and keeping your items neatly organized and accessible.
Ultralight
Floats Upright
Rugged & Durable
UP TO 7 DAYS OF ICE
The Technology Behind the World’s Lightest High Performance Cooler
Rugged Road coolers are more than just lightweight and durable – they're a revolution in outdoor gear technology. Our coolers are easy to carry, float upright, and are reliable in all outdoor conditions. Explore further with thoughtfully designed features and a patented manufacturing process that enhance every adventure.
Rigorite™ Coating
Designed to brave the toughest outdoor challenges, this cooler's sturdy shell provides maximum protection.
Fridgite™ Insulative Technology
Our superior insulation technology keeps ice frozen for up to 7 days, guaranteeing high-level performance.
“Heads-Up” Floatability™
Built to float upright, the cooler keeps your belongings dry and easily accessible in any water environment.
Kick Flip Lid™
The reversible lid has built-in cup holders can be used as a cutting board, providing added convenience and functionality.
“Double Up” Handle System
With easy-to-grip handles, transporting the cooler is simple, even when it's fully loaded.
“Get a Grip” Non-Slip Surface
Designed with a non-slip surface, the cooler offers a secure hold in wet or icy environments.
Ultralight
At 50% lighter than the competition, the Rugged Road 85 V2 is designed for effortless transport without losing storage space.
Adventure-Proof: The Rugged Road Difference
Rugged Road coolers shine where others falter, offering unmatched durability, an ultralight design, and exceptional ice retention. For outdoor enthusiasts seeking a dependable and efficient cooler, Rugged Road is the top choice for any adventure.
The New Standard in Ultralight Coolers
Rugged Road coolers redefine what's possible in performance coolers. Our patented construction process yields coolers that are up to 50% lighter than leading competitors, making them incredibly easy to transport without compromising on strength or durability.
Uninterrupted Fun on the Water
Experience a new level of convenience and enjoyment on your water adventures with Rugged Road coolers. Unlike traditional coolers that tip and leak, ours are designed to float upright, thanks to our unique "Heads-Up" Floatability™ technology. This means your drinks and snacks stay dry and within arm's reach, so you can relax and enjoy your time on the water without interruption.
The Gold Standard in Ice Retention
Don't settle for a cooler that can't keep up. Rugged Road coolers outperform the competition with ice retention that lasts up to 7 days. Our advanced insulation technology ensures your food and drinks stay refreshingly chilled throughout your adventure. Enjoy peace of mind knowing your provisions will remain perfectly chilled, whether you're exploring the backcountry or relaxing at the beach.
Pack More, Play More
Don't let your cooler cramp your style. Rugged Road coolers are engineered with thinner walls and superior insulation, maximizing interior space without sacrificing ice retention. That means you can pack up to 85 12 oz. cans plus ice — more than the competition — while still enjoying the same superior cooling performance. With plenty of room for drinks, snacks, meals, and your essentials, the Rugged Road cooler is the ultimate companion for any adventure.
Feel the Difference For Yourself!
Recognized For Innovation
Don't just take our word for it. Discover why Rugged Road is the trusted choice of
weekend warriors and industry experts alike.
FAQ
The outside dimensions are 18" wide x 32.5" long x 17" tall, and the internal dimensions are 12.5" wide x 26" long x 11.5" tall.
Thanks to our Fridgite™ insulative technology, ice stays frozen and drinks stay cold for up to 7 days.
Yes, our coolers are the only ones made to float upright in the water, even when fully packed. You'll never have to worry about losing your snacks and drinks!
Every cooler includes an 18 oz. water bottle, snack rack, and sliding divider—$80 in accessories to help keep your items organized while keeping you hydrated.
The “Double Up” Handle System make our ultralight coolers easy to carry, even when full.
Our patented Rigorite™ coating makes this cooler incredibly durable and able to withstand even the harshest conditions.
Yes, we offer a lifetime warranty on all our registered coolers.
We offer a 30-day money-back guarantee. If you're on the fence, we encourage you to take your cooler for a spin and see if it's a good fit for you.
If you don't love your cooler within 30 days, we'll send you a return label and you can send it back for a full refund.
Orders received before 3 PM EST are shipped out the same day, Monday through Friday. The average transit time is three business days.
United StatesUsed twice. Fell apart, plastic broke. Back to the heavy Yeti. It is very light though.
United StatesTesting the limits
Fantastic product, keeps beer ice cold, easy to throw around and holds up
Rugged Road Outdoors
Hey, Brandon! Thanks so much for taking the time to share your feedback with us; we're stoked to hear that your new cooler has stood up to the test and succeeded in keeping your beer cold! We are extremely grateful to have you on this journey with us. Feel free to reach out if there is anything our team can do to support you!
Get one, you won’t regret it
Lightweight, rugged, and keeps things cold! I bought this to use in my van for multiday trips, and it’s been worth every penny. Plus, it comes with a snack tray, divider, and a water bottle!
Rugged Road Outdoors
Hey there, Richard! Thank you not only for your support of our small but mighty business, but for taking the time to leave us your honest feedback. We are so glad to hear that our coolers have become an asset during multi-day trips in your van! We are confident that our gear will continue to serve you well on many adventures to come!
United StatesLove my new cooler, fits great in my raft, easy and light to move around
Rugged Road Outdoors
Thanks for taking the time to share your feedback, Jim! Glad to hear that our coolers have made a great addition to adventures in the raft!
United StatesRR 85 review
Finally a cooler with the performance of a Yeti at a fraction of the empty weight, which means it will actually be used. I have a Yeti that sits in the garage cause it is too heavy empty much less loaded. The Rugged Road goes everywhere, including the cockpit of an offshore fishing boat ie constant direct sunshine, salt water spray and getting knocked around off and on on long fishing days and so far still looks new.
Rugged Road Outdoors
Hey there, Robert! Thank you so much for taking the time to share your feedback, our team is thrilled to hear that your RR85 V2 cooler has changed the game for you on and off the water! Don't hesitate to let us know if there is any way our team can support you as a valued customer!
United StatesGreat company
Very good great company
Rugged Road Outdoors
Thanks for your kind words, Alan! We aim to be as supportive as possible to those who take a chance on our small business. It has been a pleasure having you on the (rugged) road with us!
United StatesGood bye Yetti
If you are going to buy a high end cooler this should be your only choice. Keeps cold for a week, 1/4 of the weight.
Rugged Road Outdoors
Our team can't thank you enough for taking the time to leave your feedback! We are honored to be your cooler of choice. :) Looking forward to adding more cooler sizes to our product line for you to put to the test this year!
United StatesOUR 3RD RR COOLER
These coolers are great. 5 stars all around! We already had 2 65 V2’s when we decided to add the 85 V2. Everything Rugged Road says about their coolers is correct. They’re much lighter than competitors but keep ice just as good. The double handle system and lid locking/closing lever are so easy to use even as we age. The cooler and all accessories are very well thought out. Keep up the good work!
Rugged Road Outdoors
Hey there, Paul! Wow, thank you very much for sharing your kind words with our team--we are honored to be your cooler of choice! Wonderful customers like yourself keep us driven to invest hard work and innovation into the development of our gear. Glad we get to lighten your load this summer. ;)
United StatesFinally a lightweight heavy duty cooler
Very pleased with item. The only thing I don’t like is the way the lid separates from the hinges. I would really prefer if they permanently fixed the lid to the hinges. I can’t ever think of a reason I would want the lid to separate so I used adhesive to permanently fix my lid to the hinges.
Rugged Road Outdoors
What's up, Blain?! Thank you so much for taking the time to share your feedback with us, we're glad to hear that you've been enjoying your cooler this summer! Our cooler lids are designed with our multi-faceted customers in mind. Some enjoy the convenience of cupholders while others can often be found sitting or standing atop their coolers. So, we designed a lid that could do both! It's awesome to hear that you've fashioned your cooler in a way that works best for you! Grateful for your support and to have you on the (rugged) road with us.
United StatesAwesome product
Love the whole cooler! Fits 85 cans and ice just like it says! Has a divider and basket for separating food from drinks will be extremely helpful when camping or boating! It’s worth the price! Much lighter than my other name brand coolers
Rugged Road Outdoors
What's up, Chase?! Thank you so much for taking the time to leave us your thoughts...our team is STOKED to hear that your RR85 is treating you well! Honored to lighten your load. :)
