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Rugged Road 65 V2

Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2

Rugged Road 65 V2

$349.99
268 Reviews
  • Ultralight - Weighs just 13 lbs empty
  • Rigorite™ -  Blast-resistant coating
  • Fridgite™ -  High-density ice-retaining core
  • “Heads-Up” Floatability™ - Floats upright on the water
  • Kick Flip Lid™ -  Unique detachable/reversible lid 
  • Cavernous Cooler Space - Holds 65 12-ounce cans
  • "Get-A-Grip" - Non-slip exterior finish 
  • “Double Up” Handle System  -  Ease of carrying 

LIFETIME WARRANTY

FREE SHIPPING ON ORDERS $75+

30 DAY
MONEY BACK
GUARANTEE

  • Lifetime Warranty
  • Gasket seal around the rim
  • Thicker, more durable coating
  • Unique non-slip coating on the feet
  • Includes a Snack Rack and Sliding Divider

Rugged Road 65 V2

268 Reviews
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
$349.99

LIFETIME WARRANTY

FREE SHIPPING ON ORDERS $75+

30 DAY MONEY BACK GUARANTEE

  • Ultralight - Patented Titan Shell™ Construction
  • Rigorite™ -  Blast Resistant Coating  
  • Fridgite™ -  High-density ice-retaining core
  • “Heads-Up” Floatability™ - Floats upright on the water
  • Kick Flip Lid™ -  Unique detachable/reversible lid 
  • Cavernous Cooler Space - Holds 65 12-ounce cans
  • "Get-A-Grip" - Non-slip exterior finish 
  • “Double Up” Handle System  -  Ease of carrying 

Rugged Road 65 V2

268 Reviews
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2
Rugged Road 65 V2

Rugged Road 65 V2

$349.99

Choose Your Color

  • Rigorite™ -  Virtually indestructible  shell     
  • Fridgite™ -  High-density ice-retaining core
  • “Heads-Up” Floatability™ - Floats upright on the water
  • Kick Flip Lid™ -  Unique detachable/reversible lid 
  • Cavernous Cooler Space - Holds 65 12-ounce cans
  • "Get-A-Grip" - Non-slip exterior finish 
  • “Double Up” Handle System  -  Ease of carrying 
  • Ultralight - Patented manufacturing process

LIFETIME WARRANTY

FREE SHIPPING ON ORDERS $75+

MONEY BACK GUARANTEE

Why You'll love the rugged road 65

At just 13 pounds empty, the Rugged Road 65 is unlike anything else out there. We have ditched the thick, heavy, plastic rotomolded coolers and created our own unique, patented process. You can now have the best of both worlds with extreme ice retention and durability, but without the weight.

ABout the rugged road 65

Find Us In Your Area

50% Lighter Than Other High-Performance Coolers

Coming in at less than half the weight of the competition with similar ice retention, the Rugged Road 65 is unlike anything else on the market. 

Ultra Light Cooler Comparison

Coming in at less than half the weight of the competition with similar ice retention, the Rugged Road 65 is unlike anything else on the market. 

Ultra Light Cooler Comparison

Coming in at less than half the weight of the competition with similar ice retention, the Rugged Road 65 is unlike anything else on the market. 

7 Day Ice Retention Performance

Compare the Rugged Road to a Roto-Molded Cooler.

The ultra-thin, high-performance Fridgite™ insulative core in a Rugged Road 65 Cooler keeps ice up to 7 days, matching or beating any other high performance cooler.

The Technology Behind the World’s Lightest High-Performance Cooler.

Rigorite™

Virtually indestructible, amazingly light Rigorite™ shell—the same material used to bombproof the Pentagon.

Fridgite™

Ultra-thin, high-density insulating core for superior ice retention, storage capacity, and unparalleled light weight.

“Kick-flip” Lid™

Unique detatchable/reversible lid provides integrated drink holders and cutting board surface.

“Cavernous” Cooler Space

Thinner wall construction creates maximum interior space and cooling performance. Holds 65 12-ounce cans with ease.

“Double Up” Handle System

Dual-padded rope handles for tandem carry and integrated grip handles for individual carry.

“Get-A-Grip” Non-Slip Surface

Non-slip exterior finish delivers exceptional anti-skid performance without the need for feet.

“Heads-Up” Floatability™

Floats upright so you can use it on the water, kayaking, fishing, and more.

USE AR TO VIEW IN YOUR SPACE

Use your smartphone and view the Rugged Road 65 in your room.

The Technology Behind the World’s Lightest High-Performance Cooler.

Customer Testimonials

“Lighter, Stronger and Cheaper Than a Yeti.”
- Gear Patrol

Virtually Indestructible Rigorite™ Coating.

Cavernous Cooler Space

Open any roto-molded cooler and the first thing you notice is how thick the cooler walls are and how little space this leaves for ice and contents. The Rugged Road 65 is different. Its cavernous design gives you far more useable space. In fact, roto-molded coolers with comparable exterior dimensions have an interior capacity of about 52 cans. While you'll fit 65 cans in your Rugged Road 65!

The only cooler that floats upright.

What Our Customers Are Saying...

Customer Reviews
4.7 Based on 268 Reviews
5 ★
82% 
221
4 ★
12% 
33
3 ★
3% 
8
2 ★
0% 
0
1 ★
2% 
6
Customer Photos
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Filter Reviews:
W
04/16/2024
WiscoTW
United States United States

An all around useful cooler.

I have this cooler and love how lightweight it is. Keeps everything cool in a much lighter and more manageable package. The reversible is so nice to have. Cup holders when you need them and a flat work surface when you don’t. Having 2 kinds of handles is very nice as well. It was fantastic on the ice. With the separator in, I could keep ice and beverages on one side and the fish I caught on the other. Very easy to rinse out and clean with the removable lid too.

Rugged Road Outdoors Rugged Road 65 V2 Review
04/18/2024

Rugged Road Outdoors

Thank you so much for the kind review! We really appreciate you taking the time out of your day to write this. We are so happy to hear you are enjoying all of its features. :)

C
04/16/2024
Chris
United States United States

Better than the Rest

Look no Further if you want the best

04/18/2024

Rugged Road Outdoors

Thank you so much, Chris! We appreciate you for supporting our growing business!

J
04/16/2024
Jake
United States United States

Versatile and lightweight, great for any occasion

I’ve had this cooler for almost a year now and it is the best cooler I have ever owned. Its super light and easy to move around, keeps ice for days even in 90° hot days, and has features nobody else has! Despite how light it is, it is really durable and holds up to the abuse a cooler should be able to handle

04/18/2024

Rugged Road Outdoors

Hi, Jake! Thank you so much for supporting our growing business! We are so happy to hear you are enjoying your cooler and are using all of its features. :)

B
04/16/2024
Brittney
United States United States

You can't beat this organization & ice retention!

We have tried what feels like all the coolers on the market and Rugged Road Coolers are hands down our favorite coolers, we actually have numerous sizing of their coolers as we are switching to all RR. The organization and snack rack is one of my favorite features, helping keep your cooler organized, items easy to find and up out of the ice. The divider makes grabbing your drinks or food easily accessible, giving you that much more time to enjoy your time outdoors. The ice retention is not only competitive to other cooler brands but better. We have put this to the TEST here in Utah during the summer. Not to mention the durability while out on the rugged roads while exploring, hunting or floating in the lake. Yes, it truly floats upright every time! I recommend these to everyone!

Rugged Road Outdoors Rugged Road 65 V2 ReviewRugged Road Outdoors Rugged Road 65 V2 ReviewRugged Road Outdoors Rugged Road 65 V2 ReviewRugged Road Outdoors Rugged Road 65 V2 Review
04/18/2024

Rugged Road Outdoors

Brittney, thank you so much for the fantastic review! It's people like you that keep our business going, we really do appreciate it! We are so happy to hear that you are enjoying it out in Utah and using it on all of your summer adventures. :)

MH
04/11/2024
Matt H.
United States United States

Rugged road 65 V2and 45 V2

Haven’t used yet. But I see it. RR is better than other alike yeti, Coleman & igloo RR is more light. I love it anyway Thanks

04/11/2024

Rugged Road Outdoors

Hey, Matt! Thank you so much for taking the time to leave us a review! We are so glad you are enjoying your coolers. :)

S
03/22/2024
summer SVG verified by SHOP
United States United States

loved everything

JH
03/04/2024
Jay H.
United States United States

Great All Around

Love my new RR65. Overall experience was great, including shipping and quality. My new cooler is so so so much lighter than any others i own and it retains ice very well. I also love that 10% of Rugged Road’s profits go to a Foundation! Makes me feel really good buying from a responsible company that does this. I am hoping that they release a 110 at some point!

03/04/2024

Rugged Road Outdoors

Hey there, Jay! Thank you for taking the time to let us know why you love our coolers! Like you, we feel honored to contribute 10% of all sales to the Rugged Road Foundation. Keep your eye out for something BIG coming in the near future...;)

JW
03/01/2024
Joshua W.
United States United States

Great cooler

Had this cooler in the bed of my truck and it kept ice for 5 day.

03/04/2024

Rugged Road Outdoors

Hey there, Joshua! Thank you so much for sharing your feedback, we love to hear that your cooler is treating you well!

DO
02/08/2024
Daryl O.
United States United States

Best coolers ever

This cooler is a game changer for anyone that likes to hang out at the lake. No more walking back to the boat for a drink. They float next to you all day!! And the coolers are so light, makes them easy to handle.

02/09/2024

Rugged Road Outdoors

Happy to float with ya, Daryl! Thank you so much for sharing your experience with our coolers!

02/03/2024
Anonymous
United States United States

Simply the BEST Cooler Ever!!!

I couldn't be happier with my purchase. If I wasn't retired and digging life, I would become a sales rep for Rugged Road as it is simply the best cooler ever made.

Rugged Road Outdoors Rugged Road 65 V2 Review
02/06/2024

Rugged Road Outdoors

Thrilled to hear that your cooler is treating you and the pup well!