DUAL FUSION MOLDING
REINVENTING COOLERS
FROM THE INSIDE OUT
Inside the Innovation
Dual Fusion™ Molding is what sets Rugged Road coolers apart.
Rather than filling a bulky shell with foam and plastic, we fuse a lightweight, high-density foam core with a blast-proof Rigorite™ coating.
The result? A cooler with all the performance, but none of the unnecessary weight.
1/2 the Weight, Zero Compromise
The high density Frigite™ core inside every Rugged Road cooler keeps it ultralight, while the Rigorite™ exterior acts like armore to protect it against the elements.
When fused together, these two components create a highly insulative, ultra-durable structure that keeps ice for days without weighing you down.
Increased Capacity
Traditional coolers lose interior storage space to their thick plastic walls.
With Dual Fusion Molding, a thin layer of Rigorite™ covers 4 inches of insulation to provide maximum durability without sacrificing room for your favorite drinks.
That means you get more interior space with a smaller exterior footprint.
Floats Upright
The unique combination of a high-density foam core coated in Rigorite™ creates a cooler that not only keeps ice for days, but is capable of floating upright - even fully loaded.
After years of testing and tweaking, we’re proud to offer the cooler that does it all, thanks to Dual Fusion.
Ditch the Weight, Not the Ice
Rugged Road coolers are designed to give you more room where it matters most - on the inside.
By keeping the walls slim without sacrificing strength or insulation, Rugged Road coolers can fit noticeably more than other coolers with the same external footprint.
Because the core of our coolers consists of a high-density foam, ice retention is just as good, if not better, than the competition.
"It feels almost unfair to the rest of the category."
- Gear Diary