Warehouse Sale is LIVE! Shop up to 65% off scratch & dent coolers!

Rugged Ice

Rugged Ice
Rugged Ice
Rugged Ice
Rugged Ice

Rugged Ice


$24.99
  • 3-YEAR WARRANTY
  • 100% MONEY BACK GUARANTEE
  • FAST SHIPPING

Whether you’re taking your cooler out on the lake or into the woods, Rugged Ice is the perfect addition. Just place the frozen ice pack in the bottom of your RR45, RR65, RR85, or Soft Cooler to provide an extra layer of cooling technology to keep your contents extra chilled. 

Rugged Ice is so cold, that it will actually refreeze melted water within your cooler!

Rugged Ice


Rugged Ice
Rugged Ice
Rugged Ice
Rugged Ice
$24.99
  • 3-YEAR WARRANTY
  • 100% MONEY BACK GUARANTEE
  • FAST SHIPPING
  • Rigorite™ -  Virtually indestructible  shell     
  • Fridgite™ -  High-density ice-retaining core
  • “Heads-Up” Floatability™ - Floats upright on the water
  • Kick Flip Lid™ -  Unique detachable/reversible lid 
  • Cavernous Cooler Space - Holds 65 12-ounce cans
  • "Get-A-Grip" - Non-slip exterior finish 
  • “Double Up” Handle System  -  Ease of carrying 
  • Ultralight - Patented manufacturing process

Whether you’re taking your cooler out on the lake or into the woods, Rugged Ice is the perfect addition. Just place the frozen ice pack in the bottom of your RR45, RR65, RR85, or Soft Cooler to provide an extra layer of cooling technology to keep your contents extra chilled. 

Rugged Ice is so cold, that it will actually refreeze melted water within your cooler!

Rugged Ice


Rugged Ice
Rugged Ice
Rugged Ice
Rugged Ice

Rugged Ice

$24.99
  • 3-YEAR WARRANTY
  • 100% MONEY BACK GUARANTEE
  • FAST SHIPPING
  • Rigorite™ -  Virtually indestructible  shell     
  • Fridgite™ -  High-density ice-retaining core
  • “Heads-Up” Floatability™ - Floats upright on the water
  • Kick Flip Lid™ -  Unique detachable/reversible lid 
  • Cavernous Cooler Space - Holds 65 12-ounce cans
  • "Get-A-Grip" - Non-slip exterior finish 
  • “Double Up” Handle System  -  Ease of carrying 
  • Ultralight - Patented manufacturing process

Whether you’re taking your cooler out on the lake or into the woods, Rugged Ice is the perfect addition. Just place the frozen ice pack in the bottom of your RR45, RR65, RR85, or Soft Cooler to provide an extra layer of cooling technology to keep your contents extra chilled. 

Rugged Ice is so cold, that it will actually refreeze melted water within your cooler!

Customer Testimonials

Rugged and Ready to Go

Every Rugged Road soft cooler is waterproof, leakproof, and puncture proof, making them the perfect companion for any adventure.

Everything in One Place

Our soft coolers were custom designed with outdoorsmen in mind. The exterior mesh pocket can fit all of your dry goods while your drinks and food stay ice inside the cooler.

Great for Day Trips

The soft cooler holds 30 12oz cans or 6 bottles of wine with room for ice.

What Our Customers Are Saying...