Rugged Road 85 V2
Snack Rack Included
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Free Shipping Over $75
30-Day Money Back Guarantee
Lifetime Warranty
Ultralight
Floats Upright
Rugged & Durable
UP TO 7 DAYS OF ICE
The Technology Behind the World’s Lightest High Performance Cooler
Rugged Road coolers are more than just lightweight and durable – they're a revolution in outdoor gear technology. Our coolers are easy to carry, float upright, and are reliable in all outdoor conditions. Explore further with thoughtfully designed features and a patented manufacturing process that enhance every adventure.
Ultralight
At 50% lighter than the competition, the Rugged Road 85 V2 is designed for effortless transport without losing storage space.
Rigorite™ Coating
Designed to brave the toughest outdoor challenges, this cooler's sturdy shell provides maximum protection.
Fridgite™ Insulative Technology
Our superior insulation technology keeps ice frozen for up to 7 days, guaranteeing high-level performance.
Adventure-Proof: The Rugged Road Difference
Rugged Road coolers shine where others falter, offering unmatched durability, an ultralight design, and exceptional ice retention. For outdoor enthusiasts seeking a dependable and efficient cooler, Rugged Road is the top choice for any adventure.
The New Standard in Ultralight Coolers
Rugged Road coolers redefine what's possible in performance coolers. Our patented construction process yields coolers that are up to 50% lighter than leading competitors, making them incredibly easy to transport without compromising on strength or durability.
Uninterrupted Fun on the Water
Experience a new level of convenience and enjoyment on your water adventures with Rugged Road coolers. Unlike traditional coolers that tip and leak, ours are designed to float upright, thanks to our unique "Heads-Up" Floatability™ technology. This means your drinks and snacks stay dry and within arm's reach, so you can relax and enjoy your time on the water without interruption.
The Gold Standard in Ice Retention
Don't settle for a cooler that can't keep up. Rugged Road coolers outperform the competition with ice retention that lasts up to 7 days. Our advanced insulation technology ensures your food and drinks stay refreshingly chilled throughout your adventure. Enjoy peace of mind knowing your provisions will remain perfectly chilled, whether you're exploring the backcountry or relaxing at the beach.
Pack More, Play More
Don't let your cooler cramp your style. Rugged Road coolers are engineered with thinner walls and superior insulation, maximizing interior space without sacrificing ice retention. That means you can pack up to 85 12 oz. cans plus ice — more than the competition — while still enjoying the same superior cooling performance. With plenty of room for drinks, snacks, meals, and your essentials, the Rugged Road cooler is the ultimate companion for any adventure.
Feel the Difference For Yourself!
FAQ
RR 85 V2
Loving my new RR gear. Their Black Friday deals were great! This 85 is definitely rugged, light weight and stays cold for days! BTW, the customer service is top notch!
Rugged Road Outdoors
Hey there, Joseph! Glad you were able to take advantage of those Black Friday savings and snag a RR85 V2! We are pumped to hear that your new cooler has already exceeded expectations, and our team enjoyed assisting you with your customer service request. :)
Great Size
This is my third RR cooler. Started with the 65, then added the 45. Love the size and especially the additional height of the 85 when I only want to travel with one cooler. I now have an entire portfolio of RR coolers to fit any potential need. Life is good thanks to Rugged Road!!
Rugged Road Outdoors
Howdy, Daves! Thank you so much for supporting our small but mighty business on multiple occasions! We are thrilled to hear that our Ultralight coolers have become your go-to for outdoor adventures. Let us know if there's anything our team can do to support you!
Testing the limits
Fantastic product, keeps beer ice cold, easy to throw around and holds up
Rugged Road Outdoors
Hey, Brandon! Thanks so much for taking the time to share your feedback with us; we're stoked to hear that your new cooler has stood up to the test and succeeded in keeping your beer cold! We are extremely grateful to have you on this journey with us. Feel free to reach out if there is anything our team can do to support you!
Get one, you won’t regret it
Lightweight, rugged, and keeps things cold! I bought this to use in my van for multiday trips, and it’s been worth every penny. Plus, it comes with a snack tray, divider, and a water bottle!
Rugged Road Outdoors
Hey there, Richard! Thank you not only for your support of our small but mighty business, but for taking the time to leave us your honest feedback. We are so glad to hear that our coolers have become an asset during multi-day trips in your van! We are confident that our gear will continue to serve you well on many adventures to come!
Love my new cooler, fits great in my raft, easy and light to move around
Rugged Road Outdoors
Thanks for taking the time to share your feedback, Jim! Glad to hear that our coolers have made a great addition to adventures in the raft!
RR 85 review
Finally a cooler with the performance of a Yeti at a fraction of the empty weight, which means it will actually be used. I have a Yeti that sits in the garage cause it is too heavy empty much less loaded. The Rugged Road goes everywhere, including the cockpit of an offshore fishing boat ie constant direct sunshine, salt water spray and getting knocked around off and on on long fishing days and so far still looks new.
Rugged Road Outdoors
Hey there, Robert! Thank you so much for taking the time to share your feedback, our team is thrilled to hear that your RR85 V2 cooler has changed the game for you on and off the water! Don't hesitate to let us know if there is any way our team can support you as a valued customer!
Great company
Very good great company
Rugged Road Outdoors
Thanks for your kind words, Alan! We aim to be as supportive as possible to those who take a chance on our small business. It has been a pleasure having you on the (rugged) road with us!
Good bye Yetti
If you are going to buy a high end cooler this should be your only choice. Keeps cold for a week, 1/4 of the weight.
Rugged Road Outdoors
Our team can't thank you enough for taking the time to leave your feedback! We are honored to be your cooler of choice. :) Looking forward to adding more cooler sizes to our product line for you to put to the test this year!
OUR 3RD RR COOLER
These coolers are great. 5 stars all around! We already had 2 65 V2’s when we decided to add the 85 V2. Everything Rugged Road says about their coolers is correct. They’re much lighter than competitors but keep ice just as good. The double handle system and lid locking/closing lever are so easy to use even as we age. The cooler and all accessories are very well thought out. Keep up the good work!
Rugged Road Outdoors
Hey there, Paul! Wow, thank you very much for sharing your kind words with our team--we are honored to be your cooler of choice! Wonderful customers like yourself keep us driven to invest hard work and innovation into the development of our gear. Glad we get to lighten your load this summer. ;)
Finally a lightweight heavy duty cooler
Very pleased with item. The only thing I don’t like is the way the lid separates from the hinges. I would really prefer if they permanently fixed the lid to the hinges. I can’t ever think of a reason I would want the lid to separate so I used adhesive to permanently fix my lid to the hinges.
Rugged Road Outdoors
What's up, Blain?! Thank you so much for taking the time to share your feedback with us, we're glad to hear that you've been enjoying your cooler this summer! Our cooler lids are designed with our multi-faceted customers in mind. Some enjoy the convenience of cupholders while others can often be found sitting or standing atop their coolers. So, we designed a lid that could do both! It's awesome to hear that you've fashioned your cooler in a way that works best for you! Grateful for your support and to have you on the (rugged) road with us.
